Take Stock. Break Bad Habits & Do Better
In 8 Bad Habits to Avoid in Healthcare Marketing this week’s guest blogger, Rob Rosenberg of Springboard Brand and Creative Strategy, warns “Avoid defaulting to old habits that weaken your position, both personally and professionally.”
Do you agree that the poor practices Rob advocates you change are often present in today’s health system marcom operations?
They reminded me of my first position in provider healthcare. My title was Public Affairs Staff Associate and I worked in the market’s dominant three hospital health system. I was one of three in the department. We had all the health system service lines divided among us. Thinking back, I don’t think I was ever present at a business discussion. But I did perfect my newsletter skills. -Lisa Simon
