Patient-Focused Care is a Growing Challenge Even before the advent of the Affordable Care Act, a primary goal for healthcare providers has been to get consumers more involved in their own healthcare decisions. From the now-defunct federal Health Systems Agencies (the original HSAs), to Health More
User-generated content from patients with a shared condition drives online healthcare communities like the Inspire Network, which offers several hundred support groups.
Every hospital and healthcare delivery system wants to build a deep connection with patients, families, and the community. More
SPRYTE tagged our client and the reporter in sharing this feature story from The Philadelphia Inquirer.
Congratulations, you’ve earned a great TV story, newspaper article or bylined thought leader piece in a trade publication! Now what? More
Top Doctors rankings appear in many regional lifestyle magazines across the country. Here in the Philadelphia area, Philadelphia Magazine features the areas best practitioners annually, in the May issue. More
The letter to the editor, alongside its big brother, the op-ed, is a tried-and-true earned media tactic. And for good reason. More
What is it that makes social workers tick? With March being National Social Work Month, we at SPRYTE thought what better time to delve into some of their motivations and inclinations? More
A few months ago, we touched on the broad topic of Podcasting for Healthcare – and why it’s one of the fastest growing sectors of marketing. As they say, it’s not rocket science. More
No doubt you’ve received the e-mails: breathless offers to feature your organization on television, or interview your CEO or a doctor on a major healthcare podcast or website. More
Fake news isn’t just a Washington catch phrase. It can be a harbinger of doom for healthcare organizations’ social marketing efforts, especially in the case of Facebook. More
Rhode Island State Capitol Building
As our hometown Super Bowl Champion Philadelphia Eagles recently proved (yeah, we’re still celebrating!) to be successful, a football team needs a great offense. That means a dependable line as well as a talented backfield. More